Word: talents
(lookup in dictionary)
(lookup stats)
Dates: during 1930-1939
Sort By: most recent first
(reverse)
...will many another advertiser, by the many and unavoidable interruptions caused by the political oratory of a Presidential campaign. As in the past, most of P. & G.'s programs will be serial dramas designed, like the fiction in women's magazines, for housewifely appeal. For these programs, talent cost is relatively...
American Tobacco, which makes the biggest single time purchase on N. B. C.'s books, also carries a relatively small talent budget. Though Lucky Strike's weekly Your Hit Parade is played by routine bandsmen, it offers this season a unique merchandising trick characteristic of American Tobacco's rampant, sensation-loving President George Washington Hill. The program purports to present the week's 15 most popular songs. Mr. Hill promises to give a carton of his cigarets to every listener who correctly predicts, in order of popularity, the first three songs. By last month, the "Lucky...
...version of the six-year-old cinema Morocco. Miss Dietrich, whose voice is not her most celebrated asset, fascinated listeners with a mysterious whispered drawl. The Gable personality, currently one of the most popular at U. S. cinema boxoffices, registered more favorably n the air. Since then, on a talent budget whose maximum is said to be $15,000 a week, Lux has favored the listeners of the country with an hour of high-priced acting each week from a cross-section of the cinema's most glittering stars. Since radio advertisers are quick to drop a flop...
...other reason, "Hollywood Hotel" is notable because it is credited with having wangled $500,000 worth of free cinema talent since its inception, through the persistence of Gossip Parsons. Paying no money to weekly guest stars, Miss Parsons is supposed to bring ungenerous cinemactors into line through their fear of unfavorable publicity in the Hearstpapers. One of Hollywood's most derided and dreaded characters, chunky, many-chinned "Lolly" Parsons gives in her column an astounding daily show of uncritical gush. Great & good friend of William Randolph Hearst, Miss Parsons also professed great affection for Hollywood's grande dame...
...Parsons threatened to blackball anyone who showed up at "Parties at Pickfair." This epic controversy was terminated when the Pickford program went off the air. Meanwhile, under the guidance of famed Radio Producer William ("Bill") Bacher, a onetime dentist, with Crooner Dick Powell and "Lolly" Parsons as continuing talent, Campbell's clambake goes serenely...