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...cultural identity of a firm can range from supercharged overdrive to bureaucratic caution. At Tandem Computers Inc., a rapidly growing high-tech firm south of San Francisco, the work week ritualistically climaxes in Friday-afternoon company-sponsored beer busts in the company cafeteria. By contrast, Dallas-based Mary Kay Cosmetics seeks more of a frills-and-lace image. Each year, at lavish seminars, the top producers among the firm's virtually all-female sales force are awarded pink Cadillacs, diamonds and mink coats...

Author: /time Magazine | Title: Cultured Corporate Winners | 7/5/1982 | See Source »

Only freshman Debbie Kaufman at fourth singles and the Nina Van Dyke-Susan Morgenstein tandem at third doubles had trouble handling the Quakers. However, an early-season knee injury kept Kaufman out of action during most of the southern excursion, and Van Dyke and Morgenstein are usually "B" team players...

Author: By Gwen Knapp, | Title: Netwomen Win, Down Penn, 7-2 | 4/12/1982 | See Source »

...from the campus in 1939. Hewlett-Packard is now the area's largest electronics employer and a leader in computer-based technologies. Moreover, many of its employees have left the company to start a host of new businesses. Among the most successful: Apple Co-Founder Stephen Wozniak and Tandem Computers' James Treybig...

Author: /time Magazine | Title: Striking It Rich: A new breed of risk takers is betting on the high-technology future | 2/15/1982 | See Source »

...Tandem Computers, which built the first fail-safe computer systems in 1974, employees gather every Friday afternoon with President Treybig, 41, for a beer party around the company swimming pool. The sessions help keep everyone informed about what is happening inside the company. Other companies in the valley have started similar gatherings...

Author: /time Magazine | Title: Striking It Rich: A new breed of risk takers is betting on the high-technology future | 2/15/1982 | See Source »

Another way to keep creative workers from wandering is to give them a stake in the company. Tandem widely distributes stock options to employees at all levels so that they can participate in the growth of the firm. So far 25 of Tandem's 3,000 employees have earned $1 million through company stock ownership, 100 have earned $500,000, and 1,000 others $50,000 each...

Author: /time Magazine | Title: Striking It Rich: A new breed of risk takers is betting on the high-technology future | 2/15/1982 | See Source »

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