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...latest literary genre. As early as 2000, keitai shosetsu were appearing on the website Maho i-Rando, which offered MySpace-style homepages, to which readers posted diary entries via their cell phones. But "people wrote in asking for a place where they could be expressive and creative," says Akira Tanii, the site's founder. "We gave them a tool that allowed them to publish novels, short stories and poems, chapter by chapter, just like a real book." Many of the early titles were collaborative products: site members would post reactions to stories while they were being written, and writers would...

Author: /time Magazine | Title: Tone Language | 1/9/2008 | See Source »

...downtick in Japan's deepening recession. The country's aggregate corporate earnings are down for an unprecedented third year, promising plenty of blue-chip company for Nissan. In other bad news, telecommunications giant NTT announced that it would cut 30,000 employees over three years. And Matsushita president Akio Tanii resigned, accepting responsibility for a sharp drop in profits, owing in part to costs associated with 700,000 defective refrigerators. Making matters worse is the sudden rise of the yen to a record high against the dollar. Monetary appreciation will hurt Japan's big exporters first, bringing in fewer...

Author: /time Magazine | Title: Japan's Economic Red Tide Rises | 3/8/1993 | See Source »

Some Hollywood insiders as well as political critics are worried that foreign owners might change the fundamental nature of American movies and television shows, subtly shifting their tone and content. Those concerns were heightened last week at the press conference Matsushita president Akio Tanii conducted by satellite video hookup after the deal was announced. In answer to an American reporter's hypothetical question about what Tanii would do if Universal wanted to make a Japan-bashing film or one that criticized the late Emperor Hirohito, Tanii responded ambiguously, "Something like that shouldn't emerge. Filmmakers must create films that...

Author: /time Magazine | Title: Let Us Entertain You | 12/10/1990 | See Source »

Matsushita is cautious but forward looking. The company has never had Sony's cosmopolitan polish, yet it was Matsushita's subsidiary JVC that developed the original VHS video technology in 1976. Tanii, then the youthful chief of Matsushita's fledgling VCR division, convinced his superiors that consumers would choose VHS over Sony's Betamax if they could also buy compatible videotaped entertainment...

Author: /time Magazine | Title: Let Us Entertain You | 12/10/1990 | See Source »

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