Word: tappan
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Dates: during 1950-1959
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Nyack, N.Y., Tappan Zee Playhouse: The Teahouse of the August Moon with Burgess Meredith...
Nyack, N.Y., Tappan Zee Playhouse: Margaret Truman stars (but does not sing) in The Happy Time...
...ancestor, Citizen Genet, married Cornelia Tappan Clinton, daughter of George Clinton, first Governor of New York State. George was Governor 1777-95, while De Witt was Governor much later. For a while, De Witt served as secretary to his Uncle George...
Giveaway games are probably the cheapest form of TV publicity, since the manufacturer swaps merchandise-often low-priced items-for screen time. Ohio's Tappan Co. gives away $230,000 worth of ranges yearly, figures a giveaway plug costs only .0042? per 1,000 viewers, far less than a regular TV commercial. But there is hot debate over how many sales are actually created by the giveaways. Says Bell & Howell, which passes out $17,000 worth of movie projectors a year, mostly on This Is Your Life: "We like the idea, but we find it hard to determine...
...little cartoon man popped on-screen and chanted: "Alka-Seltzer, speedy Alka-Seltzer, bound to please you, take it for relief." In the "reception room" the announcer intoned: "Let me show you some of your wedding gifts: I'm sure you'll find nothing cooks like a Tappan range. This portable sewing machine features an automatic lubricator; for entertaining in the home you'll love using this Gallo rollcart. This Samsonite luggage is the first luggage made of magnesium." There was the "Underwood portable with the golden touch," HIS and HERS golf bags (Shirl: "I promise...