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...author of the book Wikinomics, talk about the effect of such mass collaboration on innovation in this week's Greencast, posted above.] "No company in the world has more than 1% of the resources in its given area," says Dwayne Spradlin, InnoCentive's CEO. "Suddenly, your organization can tap into hundreds of thousands of people with the right background...

Author: /time Magazine | Title: How Many People Does It Take to Make a New Light Bulb? | 3/10/2008 | See Source »

There's a free-for-all on the Web right now, and you don't need a Ph.D. in computing to figure out how to tap into it. Simplified alternatives to many popular applications that you once had to buy are freely available online, thanks to new ad-supported programs that run right on your browser...

Author: /time Magazine | Title: Is Shrink-Wrapped Software Dead? | 3/6/2008 | See Source »

...harness the vast amount of energy lost as heat in the fossil-fuel plants that provide most of our electricity. "Sixty percent of the world's energy is wasted as heat," says Rama Venkatasubramanian, a thermoelectric expert at the research firm RTI International in North Carolina. "If we could tap into just 10% of that, it would be a big thing for energy efficiency." Let's hope he's right: there's not a watt to waste...

Author: /time Magazine | Title: Finding Energy All Around Us | 3/6/2008 | See Source »

...fear of government reprisal, said anyone who thought Ortega's reelection would mark a return of revolution is "freeze-dried in the 1980s." The Ortega of today, she said, represents the same economic and business interests as the conservative right, only with a "schizophrenic discourse" that tries to tap the revolutionary appeal of the past...

Author: /time Magazine | Title: Twilight of the Sandal-istas | 3/6/2008 | See Source »

...politics, but economics. Even before recent political upheavals, Lebanese teams were having trouble competing with oil-rich teams from the Gulf who have been buying up top players. But Pierre Kakhia, the head of the local basketball federation, has developed a typically Lebanese response to a financial crisis: tap into the vast network of talented people all over the world who have Lebanese ancestry, and lure them back home to the Switzerland of the Middle East. "We're looking abroad for the tallest Lebanese," he said...

Author: /time Magazine | Title: March Madness in Lebanon | 3/5/2008 | See Source »

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