Word: tapping
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With a host of companies trying to tap into baby boomers' fear of senior moments, the growth in cognitive-fitness products has as much to do with aging consumers as it does with the discovery that adult brains can generate new cells. At least six weeks of sustained, intense learning generally results in increased brain thickness. This finding has fueled a hot theory in Alzheimer's research: the more you work out your brain, the more you accumulate what is referred to as cognitive reserve. (See more about the brain...
...search company Baidu. But it isn't just that Google has struggled. All of the New Economy western companies in the media and information business have failed to establish themselves in China. Before Google, eBay and Yahoo both made investments of years and millions upon millions of dollars to tap the fast-growing Internet generation in China, and like Google, they could not gain traction. Both companies ended up pulling the plug on their China ventures, with eBay losing out to domestic Chinese auction company Taobao, and Yahoo ceding its operations for an ownership stake in Alibaba.com (which also controls...
...state insurance commissioner Steve Poizner, throw her strengths and weaknesses into stark relief. Campbell is the kindly, well-versed uncle in the race and probably the most qualified candidate for the job. If Hollywood was casting for a man to play a governor in a movie, it would tap someone more like Campbell - with a moderate bent, a conservative suit and five terms in Congress representing Silicon Valley districts - than Arnold Schwarzenegger. When asked what distinguishes him from Whitman, Campbell says, "Experience. Government experience." But there is one other big difference: he doesn't have a lot of money...
...That's not only because of government largesse. As wages and land prices rise precipitously in China's coastal cities, Chinese companies based there are investing in operations in less-developed Xi'an to capitalize on its lower costs and tap a cheaper labor market. About 70% of Xi'an's domestic investment comes from the southeast coast. For example, in late 2008 Shenzhen-based cell-phone maker ZTE announced it would invest $880 million in manufacturing and research facilities in Xi'an that will ultimately employ 26,000 people. Hybrid-car maker BYD, also headquartered in Shenzhen, has turned...
...seeing us throwing it near the road," says Kachepa. "Water shortages have remained part of our lives here. With the rainy season now with us cholera is likely to come again because sewage is flowing into wells from which people get water for drinking when there is no tap water...