Word: targetedly
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...clearly my aspiration to go beyond the original target of 700,” he said...
...DVDs, CDs and books that make you think you've stumbled into Wal-Mart. Maybe it's the colorful signs hanging from the industrial, sky-high ceiling, festooned with cheeky slogans like IT'S THE LITTLE THINGS THAT COUNT, which remind one of the king of cheap chic, Target. Then again it could be the 10-ft.-wide aisles and end-cap displays with towering boxes of bulk sodas, detergent and paper towels that look straight out of Costco, or the smarter, casual clothes that smack of Kohl's. Sure, this Sears store still has its standard array of Kenmore...
...middle-market power retailer focused on fashion and the home, with more attitude and style than JCPenney could ever hope to have. "We are the trade up," Sears CEO Alan Lacy said almost defiantly at the announcement of the deal. "We sell better things than Wal-Mart and Target. We've got better brands [and] better service...
...Sears and Kmart have become mere shadows of themselves, plagued by aging, poorly stocked stores; management turmoil; outdated merchandise; and a lack of sophisticated IT systems--or, for that matter, a clear identity. Whereas Kmart has failed miserably to compete on price with Wal-Mart or on style with Target, Sears has found it harder and harder to stay relevant at its aging 870 mall locations, about the same number of stores it had back in 1970. It has tried everything from financial services (its "socks and stocks" period) to home improvement (the Great Indoors experiment) to returning...
Whether Sears and Kmart can do that by incorporating the best elements of much stronger brands in the industry remains unclear. "It could be more like a Bed Bath & Beyond meets Best Buy meets Target," says Marshal Cohen, chief fashion analyst at industry researcher NPD Group. "They've got a second chance here." But if Eddie Lampert can't make it work this time, it's likely to be their last.--With reporting by Jeffrey Ressner/Rancho Cucamonga and Jyoti Thottam and Dody Tsiantar/New York City