Word: targeting
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Dates: during 1960-1969
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Thus three faces of Ted Kennedy emerge in the campaign. There is a glamorous Ted Kennedy the candidate, personable Ted Kennedy joking about touch football in his car between campaign stops, and defensive Ted Kennedy, the uncomfortable target of reporters. Ted is impatient and evasive when challenges on specific weaknesses. He claims inexperience is no issue, has no convincing answer to his failure to debate with Lodge and Hughes, refuses to discuss Presidential influence in the campaign. But Ted's unwillingness to face these questions will have little political effect...
...them probably come much closer, perhaps within several hundred thousand miles. Kohler urges that a careful search be made for these visitors with special electronic telescopes. If an asteroid promises to make a close approach to the earth in the near future, he urges, it should become a prospective target for space explorers...
...Targets & Practices. The social kiss requires a behavioral code of its own. Men who once marched forward into cocktail parties with abandon, hands outstretched and mouths dry, now find themselves skulking around doorways, trying to remember whom to kiss and whom not to (skip the wife's slinky onetime roommate, don't forget the host's plain sister). General rule is to leave the initiative to the woman. The man's problem is to be ready for a kiss, but not so far committed that he cannot smoothly recover if he is offered only a hand...
Turn Off the Limelight. Bunge & Born has remained inconspicuous partly because it has taken the position that "with little direct contact with the public, we have no need to advertise." A deeper reason is that Bunge & Born consciously avoids the limelight because its great bulk alone makes it a target for critics. Says one executive, speaking of the U.S. subsidiary: "We're in a funny spot. A lot of Americans don't like the idea of a foreign company being paid by the U.S. Government to export surplus wheat...
...familiar target of charges made by activity heads over the past five years is the Student Calendar. At present the Calendar serves as a free or low cost bulletin board for all University activities. It also attempts, with varying degrees of success, to be a house organ for the HSA, a guide to Boston, and potentially a magazine. One cannot challenge the usefulness of the Calendar as a bulletin board, for only the HSA is at present equipped or willing to publicize events with anything approaching the thoroughness the University requires. But in any area other than the publishing...