Word: targeting
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Dates: during 1960-1969
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...after the President spoke, civil defense offices across the country were flooded with demands for shelter information. In Denver, Home Builder Jack Hoerner quickly sold three new houses containing built-in shelters. A Virginia realtor put ads in Washington newspapers plugging "life and peace of mind outside the Washington target area" at Bull Run. In Chicago, Leo Hoegh, Eisenhower's civil defense director and now executive vice president of Chicago's Wonder Building Corp., reported a surge in sales. Wonder, which manufactures fabricated shelters, normally sells about 400 a month, last week took orders...
Coming Down. Back at Canaveral, the electronic computers carefully watched the capsule's trajectory. They announced (through human intermediaries) that it would take Grissom to almost exactly the chosen impact point (302 miles down range)-though wind finally blew him six miles off target. Excitement rose on the aircraft carrier Randolph, whose helicopters were hovering to pluck the capsule out of the water. Second-by-second reports came down from space, Grissom chatting over his radio with Shepard...
Justerini & Brooks is trying to step up sales of its Scotch at home. Paradoxically, J. & B. is known in only a few London bars and hotels. But the biggest target remains the drinking American, wherever lie may be. Hoping to tap the U.S. tourist market, J. & B. last week was lining up distributors from Athens to Amsterdam. "We are aiming,'' declared a director, "at a chain so great that no matter where an American goes in Europe, he will never be without...
...much defending bespeaks a lot of attacking, and the N.C.C. has indeed become a prime target of the stepped-up offensive of such ultraconservative fringers as the John Birch Society and the Circuit Riders, who accuse the National Council of 1) being a kind of superchurch run by a clerical coterie of fuzzy-minded pinkos and Red infiltrators, 2) speaking for its members without consulting them, and 3) making pronouncements in favor of admitting Red China to the U.N., opposing the Bricker Amendment, and abolishing the House Un-American Activities Committee...
Major League hidebusters were still belting homers at a prodigious rate. Last week Yankee Mickey Mantle blasted a 450-ft. inside-the-park four-bagger off Yankee Stadium's centerfield wall. Teammate Roger Maris, whose 28 home runs have turned his right ear into a more tempting target than the strike zone, ran into a dry spell, but San Francisco's Willie Mays took up the slack, collected three homers in one game. Even the seventh-place Chicago Cubs got into the act, hitting 17 in six games. Batters poled 112 home runs in six days, boosted...