Word: targeting
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Given that hardship, retailers seize the opportunity. Now it's not only school that starts the day after Labor Day; so does Halloween. Target and Wal-Mart had their spooky gear out by the following weekend. Monthly magazines do Halloween in the September issue, so Christmas can hit in October. This year the weather even conspired to confuse and collapse the calendar--outdoor pools open in Washington in January, leaves defiantly green and aloft in the Northeast through October, when they're supposed to lie curled and dead and sweet-smelling beneath the feet of the little witches and ghouls...
Life is supposed to get easier with new technology. Donald Norman wishes it were really so. Instead, he says, as devices evolve, people wind up befuddled and annoyed. The culprit: bad design, a longtime target of the Northwestern University professor. In his seminal 1990 book, The Design of Everyday Things, Norman explained why, for example, people so often switch on the wrong burner of an oven range--in a person's mind, a straight row of control knobs doesn't logically map onto a square stove...
...homosexuals. Crucially, he benefits from his position as an outsider. Many ANC supporters are unhappy with what they claim is the government's pursuit of economic growth over equality: millions of South Africans still live in the same tin-roof townships to which they were confined under apartheid. A target of particular outrage has been the emergence of a moneyed black élite around the party leadership--people like Sexwale and Ramaphosa...
...Justice, put the other justices under house arrest and shut down the country's independent television stations. While Musharraf announced that emergency law was necessary to contain the spread of extremism, his government's crackdown on lawyers, human rights campaigners, judges and media made it clear that his real target was a civil society and a judiciary willing - and increasingly able - to challenge his power...
...From virtually the moment he arrived in Washington Braley was a target on both sides. Business sought to win him over - assuring him that the labor and environmental provisions in the Peruvian and Panamanian agreements were groundbreaking and sufficient to protect Iowans' jobs. Labor demanded he abide by his campaign promises to build better trade treaties that stopped the outsourcing of U.S. jobs. "There's a lot of people on both sides of this issue that are very passionate about the pros and cons of the trade agreement. It makes these trade deals very difficult,"Braley said...