Word: targetting
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Dates: during 1980-1989
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...Some people might have been envious of his position. He was the target of a certain amount of jealousy, and he may have been set up," he says...
...pistol's realistic ability to hit a target with an infrared light beam has made the Lazer Tag gun the hottest high-tech toy on the market, although it has been condemned by critics for promoting violence. Now the game's realism appears to have cost a young player his life. One night last week Leonard Falcon, 19, and three young friends were darting about Central Elementary % School in Rancho Cucamonga, a suburban town 45 miles east of Los Angeles, zapping each other with the beams from their guns. During the mock combat, Falcon jumped from behind bushes, assumed...
...doubt, while the L-DINKs are rushing to graduate from K mart to Marshall Field, the U-DINKs will be deserting the Banana Republic for Abercrombie & Fitch. Because busy U-DINKs tend to miss mass-media advertising, upscale magazines and direct mail are the most effective way to target them. Kotler cites the Sharper Image, a top-of-the-line techie catalog, as defining U-DINK style...
...spotlights a basic conundrum of the nuclear age: how to limit access to the nuclear button yet make sure it can still be pushed if something suddenly happens to the President. The novel also gets to the heart of a debate over nuclear strategy: Does it make sense to target the Kremlin and other Soviet command centers? That might serve to destroy Moscow's war-fighting capability, but it could also eliminate its ability to de- escalate a crisis once the shooting begins. This strategy is known as "nuclear decapitation," and Aaron likens it to "two headless chickens...
...billion communications empire already straddles three continents and, via satellite, reaches into space. Still, Media Mogul Rupert Murdoch detected a weak spot: no major U.S. publishing house. Meanwhile, 170-year-old Harper & Row, which has published authors ranging from Mark Twain to Alexander Solzhenitsyn, was the target of at least two takeover bids. Without so much as a rumor, Murdoch swept in with a bid of $65 a share, clobbering a $34 offer from Magazine Publisher Theodore Cross and the $50 price proposed by rival publisher Harcourt Brace Jovanovich. Harper & Row quickly accepted the $300 million deal last week...