Word: targetting
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...economy grows at more than 10% a year, workers flood in from other provinces and more than 1,000 cars are added to the road each day. Environmental officials say they have been able to cut emissions and steadily increase the number of "blue sky days," a target based on air pollution levels. But earlier this year an American environmental consultant accused the city of dropping air monitoring stations from highly polluted areas out of the calculations and adding numbers from new stations in cleaner areas. The consultant, Steven Andrews, also says that the city has had a disproportionate number...
...safety. While we do not support putting formal restrictions on the NCAA, we believe that it has a responsibility to its viewers and the public to adhere to a standards befitting a collegiate organization. The beer ads that it runs should promote safe drinking, and it should not target people under the legal drinking age. That said, Faust and the other signatories of this letter have unnecessarily overreacted in their request to formally restrict the NCAA’s advertising. Advertisement is not endorsement, and the NCAA should remain free to air tasteful beer commercials...
...Crimson, Kim and Richard Bradley, the magazine’s executive editor, would not comment on the upcoming deal. Sandow Media, based out of Boca Raton, Fl., recently bought the money magazine Worth, and also owns the plastic surgery-oriented magazine NewBeauty. Sandow Media’s current publications target wealthy readers—the same audience sought out by 02138. 02138 captured headlines last year for its coverage of the Facebook-ConnectU lawsuit. The magazine published in its November/December 2007 issue an article, “Poking Facebook,” about the controversial creation of the networking...
Gonen, whose company is being flooded with offers from venture capitalists, wants to grow RecycleBank gradually. But earlier this year he went after a new target: college campuses. Starting with a pilot program at New York City's Columbia University, RecycleBank is putting special kiosks in cafeterias and dorms. Each student gets a RecycleBank card and takes their recycling to the closest kiosk, where they swipe their card, weigh their recycling and claim their points. The campus model required a little tweaking on Gonen's part - the dorm kiosks, he notes, are prank-proof (you can douse them in beer...
...Center helped establish alternative ways to treat illnesses ranging from leukemia to Hodgkin's disease and bone cancer. In one of her many lasting contributions to the field of oncology, Tan collaborated with Dr. Herbert Oettgen and others to discover that the enzyme L-asparaginase could be used to target and starve tumors in cancer patients...