Word: targetting
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...Charlotte, N.C., by a pair of Polish immigrants. NuTech creates software that uses artificial intelligence (AI) to boost efficiency in its clients' manufacturing, distribution and customer service. NuTech software allows Ford to find profitable new ways to sell vehicles that are coming off leases. It helps Unilever target inefficiencies in its supply chain. And it is being used to detect check and credit-card fraud at Bank of America--whose legendary former CEO, Hugh McColl, also serves on NuTech's board...
VALENTINO CASTELLANI All the sites are ready. The last 60 days are devoted to training people inside the venues. You have only one shot, and the target is not so large...
...picked” Thomas for this case. When we bring a legal action against an infringer, we do not know who that person is or any demographic information about them. We do not have the ability to screen defendants based on their perceived sympathy or anything else. We target theft; nothing more. Second, Thomas herself decided to bring her case to trial, not us. We tried to settle the case. She refused. Of course, she has a right to have her day in court if she so chooses. But the decision to take the case to a jury was made...
...trains. Some predicted at the time of Spain’s pullout that the terrorists had won and that this would surely lead to terrorist attacks in other countries just before national elections. Some said that Spain had proved itself weak and the terrorists would be sure to target it even more in the future. Neither prediction has proved true. Countries from Australia to Denmark to Macedonia all have troops in Iraq, but since 2004 there has not been a repeat of pre-election terrorism. And in Spain, the country’s strategy seems, if anything, to have...
...fairly good. While this sort of marketing is familiar and widely accepted (if with some degree of resignation), there is another strain of brand name promotion slowly establishing itself on Harvard’s campus and on college campuses across the nation. Certain companies are targeting Harvard students by hiring them as “campus reps.” From the marketer’s perspective, college students are not only easy to target, but are among the most lucrative consumer groups—if their loyalty can be retained.The slow but certain saturation of Harvard?...