Word: tarring
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Dates: during 1960-1969
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...snuff it out." Business Editor Joe Purtell, who has smoked little since corn-silk days, takes a cigar "when given to me," smoked two while editing the cover story (both were gifts). Purtell's favorite smoking instrument is his ancient, 13-in. churchwarden, now held together by tobacco tar and Scotch tape...
...more than half of all U.S. cigarettes sold. Filters rescued the industry from a skid six years ago when the first cancer-cigarette studies were widely publicized, helped sell a record 456 billion cigarettes last year. They also touched off a heated controversy on their advertising claims of reduced tar and nicotine. Last week FTC Chairman Earl W. Kintner announced that all cigarette makers had agreed to end the tar derby by dropping claims to filter effectiveness, taking the health pitch out of their...
...claim tobacco advertisements was blocked when the U.S. District Court ruled that cigarettes are not a "drug." Later the FTC suggested certain guide lines to assist the companies in documenting their claims, but let them use their own testing laboratories until the commission was able to develop a standard tar-and-nicotine test. The FTC never was able to establish a standard amid the welter of laboratory tests...
...companies to agree to their own ceasefire. For one thing, filter pitches were losing their appeal because conflicting claims were nullifying one another. And there was the example of Winston, consistently the bestselling filter, which had never used the health puff. One of the early entrants in the low-tar derby, Kent switched its main theme to "filters best for the flavor you like...