Word: tarring
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...mankind, blue haze is usually purged from the atmosphere by rain and snow before it reaches dangerous concentrations. In samples of snow collected in a remote section of Yellowstone National Park-where man-made pollutants are not likely to be at fault-Went has found "little globs of asphaltic tar matter...
...cigarette filters cut down on the tar and nicotine that have helped to earn tobacco its unpleasant reputation as a cause of lung cancer, heart disease and assorted other ills? Certainly both tobacco companies and smokers seem to think so. In 1952, only 2% of cigarettes manufactured in the U.S. were filtered; last year, when more cigarettes were sold than ever before, 64.7% had tips purportedly capable of straining out dangerous substances...
...Lucky." The savage fate of Dengler's companion was shared by six U.S. Marines wounded in a fierce mor tar barrage near the 17th parallel, where Operation Hastings continued to take a heavy toll of Red dead last week. The Marines, helpless and unreachable by their own medical corpsmen, were mercilessly slaughtered by North Vietnamese regulars. "During the night, the North Viets came," said one survivor of the massacre, a radio operator whose abdomen had been ripped by shell fragments. "They took my cigarettes and my watch, but they didn't shoot me. They must have looked...
From P. Lorillard Co., the smoke signals came up clearer and cleaner. Two weeks ago, Lorillard announced that it would henceforth ignore the cigarette industry's self-imposed restrictions against advertising claims of low tar and nicotine content. Everyone automatically assumed that Lorillard had broken ranks for the simple reason that it was tired of seeing sales of its longtime low-tar leader, Kent...
...quite so. Last week Lorillard announced that it had a brand-new brand. Called True, the new cigarette is, according to studiously vague company claims, especially designed with a new aerated filter "to deliver reduced tar and nicotine." So anxious was Lorillard to get True onto the cigarette stands that it did not even bother to test-market the blue and white pack. Whether True will set off another competitive battle in the industry remains to be seen. Liggett & Myers is test-marketing a new Chesterfield menthol. American Tobacco is trying out "Mayo's Spearmint Blend,"* and Philip Morris...