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DIED. BRANDON TARTIKOFF, 48, NBC's programming wunderkind who gave the peacock network reason to strut; of Hodgkin's disease; in Los Angeles. Only 31 when he became NBC's entertainment president in 1980, Tartikoff turned the struggling network into The Place To Be with such hits as The Cosby Show and Hill Street Blues. (See Eulogy below...

Author: /time Magazine | Title: Milestones Sep. 8, 1997 | 9/8/1997 | See Source »

...last saw BRANDON TARTIKOFF in June, when we met for a drink in Los Angeles. He had just come through a brutal series of chemotherapy sessions (battling a recurrence of the cancer that had first struck him when he was 23), but was eager to do what he always loved--talk about TV. Walking into the bar of the Four Seasons Hotel, he looked gaunt and thin, a baseball cap covering his bald head. It took real guts to show up at this sybaritic show-biz haunt so boldly announcing his illness. But for Tartikoff, it was a statement...

Author: /time Magazine | Title: Eulogy: BRANDON TARTIKOFF | 9/8/1997 | See Source »

DIED: Former NBC Entertainment wunderkind Brandon Tartikoff, of Hodgkins disease. He had recently been undergoing chemotherapy for his third recurrence of Hodgkins disease. Tartikoff in 1980 became the youngest entertainment president in network history when he took over NBC at age 30. In just a few years he took a network that was a laughing stock, and moved it to the top of the prime-time heap, by programming such shows as "L.A. Law" and "The Cosby Show." In March of this year, Tartikoff moved to the Internet and America Online to help develop the service's entertainment content...

Author: /time Magazine | Title: Brandon Tartikoff Dead at 48 | 8/27/1997 | See Source »

...that Leno would be a big-chinned albatross, but his Tonight Show is now whipping Letterman soundly in the ratings. As for the rest of NBC's fortunes, Littlefield, 43, has confounded critics, who regarded him as something of an empty suit--a protege of NBC programming whiz Brandon Tartikoff who inherited Tartikoff's No. 1 schedule in 1990 and quickly let it slide to third place. Littlefield has not only kept his job for nearly six years--an eternity in his profession--but has masterminded NBC's surprising rebound to No. 1 this season. The TV industry is coming...

Author: /time Magazine | Title: TELEVISION: STILL STANDING IN BURBANK | 3/18/1996 | See Source »

...Jersey native, Littlefield worked as a truck driver and foreman of a concrete-mixing crew before getting into TV. He joined NBC in comedy development in 1979, worked his way up and succeeded the charismatic Tartikoff as president of NBC Entertainment 12 years later when Tartikoff left to become chairman of Paramount Pictures...

Author: /time Magazine | Title: TELEVISION: STILL STANDING IN BURBANK | 3/18/1996 | See Source »

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