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...charmed career of Brandon Tartikoff -- at 43, head of Paramount Pictures after leading NBC television to Cosby-esque heights during the '80s -- has been shadowed by personal calamity: two bouts with cancer and last year an auto accident that grievously injured his 9-year-old daughter. The private side has won out, as Tartikoff relinquished his Paramount post last week to spend more time with his recuperating child. His 15-month reign included the rough seas of the plodding Columbus epic 1492: Conquest of Paradise and the register-ringing teen-twitter Wayne's World...

Author: /time Magazine | Title: Brandon's Fade-Out | 11/9/1992 | See Source »

...Eddie's league as a brilliant comic talent," says Jeffrey Katzenberg, the Disney sachem who worked with the young Eddie at Paramount and is shepherding Murphy's next film, Distinguished Gentlemen, at Disney. "Just as important, he's realigned his management team and has a great relationship with Brandon Tartikoff at Paramount. He's an ambitious, nailed-down, determined actor who has a big agenda of things he wants to get done...

Author: /time Magazine | Title: Do You Still Love Eddie? | 7/6/1992 | See Source »

...Give the customers what they want" -- for more than a decade, NBC Entertainment chairman Brandon Tartikoff followed that ancient maxim with awesome consistency. Such small-screen phenoms as L.A. Law, Cheers and The Cosby Show entered American living rooms and hearts during King Brandon's reign, transforming NBC from a Johnny Carson joke into the industry powerhouse. NBC has led the networks in the annual ratings regatta since 1985, but this year's margin of victory (over No. 2 ABC) was as thin as a soap opera's plot...

Author: /time Magazine | Title: MEDIA: Mr. Tartikoff Takes Off | 5/13/1991 | See Source »

Thus the credo "Quit while you're ahead" may have inspired last week's announcement: Tartikoff was leaving NBC to head Paramount Pictures...

Author: /time Magazine | Title: MEDIA: Mr. Tartikoff Takes Off | 5/13/1991 | See Source »

...been trumpeted as the boldest in years. Faced with growing competition from cable, independent stations and the Fox network, programmers for the Big Three say they want to take more chances, to strike out in new directions. "Tried and true equals dead and buried," NBC Entertainment chief Brandon Tartikoff told a gathering of advertisers last spring. A heady sentiment. But watching the two dozen prime-time shows being unveiled by the networks this fall is a deflating experience. The creative revolution is still a long...

Author: /time Magazine | Title: Video: The Novelty Is Only Skin Deep | 9/17/1990 | See Source »

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