Word: teaser
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Dates: during 1980-1989
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...Silver Screen by Stephen Rebello and Richard Allen (Abbeville; 342 pages; $75) displays them in both black and white and glorious Technicolor, along with a witty history of this peculiar art form. Charles Laughton's grasping hand reaches for a half-clad Maureen O'Hara in a teaser for The Hunchback of Notre Dame (1939); Gary Cooper clutches a gun and Madeleine Carroll clutches him in an ad for The General Died at Dawn (1936); William Powell and Hedy Lamarr gaze out from Crossroads (1942), "where women," promises the caption, "wait to seal your fate!" Even without popcorn, Reel...
...York, CBS staff members watched Bush walk into his office accompanied by Ailes and Fuller. CBS had set up a monitor in Bush's office so that he could watch the five-minute introductory report. "You may want to see this," said one technician. As he watched the first teaser for the interview -- "Still to come, a live interview with Mr. Bush on arms to Iran and money to the contras" -- Bush got steamed. "If that's all it's about," he announced to the technicians in his office, "they're going to find themselves with a seven-minute walkout...
...TEASER for I've Heard the Mermaids Singing is so entertaining and so intriguing that I was wary of the movie itself. A simple rule usually holds true: good teaser, bad movie. Here's a movie, however, which breaks that rule and quite a few others on its way to being one of the most delightful films of this year...
...failure to pay up can mean the loss of the borrower's home. In a survey of 91 lenders around the country, two consumer groups, the Consumer Federation of America and Consumers Union, found a variety of other alleged abuses. Some lenders failed to disclose that low introductory, or "teaser," interest rates would later be increased. Others did not publicize the fact that their loans required large lump sums as final payments. Last month New York City Consumer Affairs Commissioner Angelo Aponte warned a dozen local banks that their ads "encourage frivolous spending at the risk of foreclosure...
Time's chief rival in the national news-weeklygame, Newsweek, gave Harvard and its birthday acomparative pittance of coverage. A teaser at thetop of its cover asks, "Harvard at 350: Why theMystique?" Inside, playwright and author MarkO'Donnell '76, attempts in an idiosyncratic essayto answer that question, as only a former Lampoonpresident can. But the editors deemed a story on"TV's Fun Couple," Bruce Willis and CybillShepherd of "Moonlighting," more worthy of a coverstory...