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Word: technicolor (lookup in dictionary) (lookup stats)
Dates: during 1930-1939
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Usage:

...Selznick International) is a slick-dandy, too-well-tailored dressing up of Mark Twain's homespun yarn. Its Hollywood pretty-prettiness needs more than anything else to have its face & hands rubbed in good Mississippi mud. But neither time, Technicolor nor cinema trickery can dim the essential vigor of Tom Sawyer. Tom's system for getting the fence whitewashed is still a U. S. classic of super-salesmanship. His mind is still happily mercurial, weighted one minute with the agonizing secret that Injun oe, and not good old Muff Potter, killed young Doc Robinson in the graveyard; exalted...

Author: /time Magazine | Title: Cinema: The New Pictures: Feb. 28, 1938 | 2/28/1938 | See Source »

...complications concern a movie producer's (Adolph Menjou's) search for a plot with the human touch, which was possibly just what Mr. Goldwyn himself was seeking. Andrea Leeds, the dark horse who almost stole the show in "Stage Door," maintains her standard as "Miss Humanity." The technicolor is not glaring and therefore impressive. Undoubtedly the high spots of the movie are the ballet scenes, which are worth seeing even after the Chicago fire, the hurricane, and the locusts. And the title need arouse no apprehension...

Author: NO WRITER ATTRIBUTED | Title: The Moviegoer | 2/26/1938 | See Source »

Gold Is Where You Find It (Warner Bros.) is a Technicolor toast to the stout-hearted California farmers who in the 1870s fought off the mining crowd in the lush Sacramento Valley, saved the land for the California Fruit Growers Exchange. Like most Warner pictures, Gold Is Where You Find It contains capsules of information for the curious, sugarplums for the romantics, action for whistle-&-stomp addicts. With the footnoting style of the documentary film, it begins by sketching the change in mining technique from the pick-&-pan methods of the forty-niners to the high-pressure system...

Author: /time Magazine | Title: Cinema: The New Pictures: Feb. 21, 1938 | 2/21/1938 | See Source »

While Gold Is Where Yo Find It was being edited & cut, a hillside in Los Angeles' Elysian Park started shifting, tumbled boulders down on a highway beneath. To the scene rushed Warner cameramen with Technicolor equipment, floodlights for an all-night watch. Script writers got right to work on a landslide sequence to be added to the film. But the hill refused to budge for the cameramen. Last week Nature was more cooperative. As the Warner Bros, prepared to present their film simultaneously in 200 theatres throughout the U. S., flood waters swept out over the Sacramento Valley, inundated...

Author: /time Magazine | Title: Cinema: The New Pictures: Feb. 21, 1938 | 2/21/1938 | See Source »

With a feature in Technicolor, another in black and white, and a short especially compiled to answer the freak demand for old-time "silents," the current program at Loew's State and Orpheum should please just about every generation...

Author: By C. L. B., | Title: The Moviegoer | 1/17/1938 | See Source »

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