Word: technicolorful
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...Cyrano's enthusiastic (and aptly named) ceo Steven Sunshine is to be believed, Cyranose is "seeing" in Technicolor. When properly trained, its 32-sensor Nose-Chip[TM] can sniff a particular variety of rice and tell you not only which one it is but also where it was grown. Does it smell as well as we do? Yes and no. It has trouble detecting some things to which human noses are acutely attuned--such as the stench of rotting eggs--but it can be trained to pick up others most people would never notice. There are limits, however...
...peddles clothes, but Abercrombie & Fitch sells a technicolor teen lifestyle--one of the reasons it is the brand of the moment. At A&F headquarters near Columbus, Ohio, retailing has become akin to moviemaking. The theme is popularity, and it's packaged, marketed and playing at a mall near you. Every flannel and fleece pullover is choreographed to present the appearance of effortless cool. Yes, the tag on the $59.90 paratroop pants proclaims that they've been TESTED, but that's a prop, part of the romantic retail fantasy. "You buy into the emotional experience of a movie," says...
...used to be the biggest buzzword on campus. How quickly we forget. These seductive technicolor machines are beguiling Harvard into the biggest public health tragedy since the invention of the chickwich...
...TECHNICOLOR...
Ostensibly, the goal was to make a few new friends. But after an hour of eagerly lining up to exchange our name and hometown for technicolor yarn, many of us quickly became nauseous. Friendship, it became clear, was not about introducing yourself to everybody in sight...