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...case study in unexpectedness, consider the Japanese company that became Sony. After World War II, the firm was struggling, when the company's lead technologist proposed a new product: a pocketable radio. That was nearly insane. At the time a radio was a piece of furniture. But the suggestion worked. As a product, yes, but before that as an idea. Cognitive science tells us that the human brain is wired to perceive patterns and is drawn to aberrations--a radio small enough to fit in my pocket...

Author: /time Magazine | Title: Change Agents: Are You Sticky? | 10/29/2006 | See Source »

...frittered away much of his youth on TV, movies and video games. You kids out there would be wise to do the same. In Everything Bad Is Good for You: How Today's Popular Culture Is Actually Making Us Smarter (Riverhead Books; 238 pages), the social critic and technologist (Mind Wide Open) makes a thought-provoking argument that today's allegedly vacuous media are, well, thought provoking...

Author: /time Magazine | Title: Books: Children, Eat Your Trash! | 5/1/2005 | See Source »

...movie industry, however, the video game industry was not the inheritor of any previously existing artistic traditions like acting, directing, stage production, dance, or vaudeville. Video games were entirely new, built up from 1’s and 0’s not by artist-creators but by technologist-creators...

Author: By Jorian P. Schutz, | Title: You Are What You Play | 4/8/2005 | See Source »

...Venezuela. In the U.S., some two dozen Olympic sports use Dartfish. The technology helped athletes worldwide win 45 medals in the 2002 Winter Games, according to Victor Bergonzoli, general manager of the company's U.S. unit. "There are about half a dozen similar programs," says Mike Leigh, a technologist for the U.S. Olympic Committee in Colorado Springs, Colo., who has worked in sports science for 20 years. "But none works better than Dartfish...

Author: /time Magazine | Title: Gold-Medal Tech | 5/17/2004 | See Source »

...sold one, Top Tier, to SAP for $400 million. He ran a subsidiary, SAP Portals, and developed XApps--new software designed to work with existing systems. In February SAP made Agassi the first non-German member of its board, and he replaced SAP founder Hasso Plattner in the top technologist role...

Author: /time Magazine | Title: SHAI AGASSI, SAP: The Software Industry's New New Man | 12/1/2003 | See Source »

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