Word: teeling
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Dates: during 1940-1949
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Dreft, as advertised, washes things "far faster, far easier, far better." Last week the American Hyalsol Corp., which owns the basic patents for Dreft (as well as for Drene, Shasta, Teel and other cleansers), had an occasion for considering the Dreft slogan. It was accused of having its closets full of dirty linen. In a Manhattan grand jury indictment, the Government charged that 1) the company was a front for the German soapmakers, Henkel & Cie.; 2) Hyalsol had dodged $500,000 in taxes. It was, trumpeted antitrust lawyers, "one of the largest and most cleverly operated frauds against the Government...
...only ten daytime operas. After being an early pioneer in audience participation programs (1939) with Professor Quiz, P & G now urges listeners to play Truth or Consequences and to Breakfast in Hollywood, caters to evening dial-twisters with the Rudy Vallee Drene Show and Beatrice Kay's Teel Variety Hall...