Word: tele
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...Manhattan's little-known but mushrooming Tele King Corp., the story was refreshingly different. Its father & son founders, shrewd Chairman Louis I. Pokrass, 50, and brawny, bustling 26-year-old President Harvey L. Pokrass, did more than survive. They parlayed a $100,000 stake into a business which, in 1950's first quarter, turned out 60,000 sets, grossed $8,000,000 and rang up a tidy $200,000 in profits. By last week Tele King was among the top ten U.S. television producers...
Small Beginnings. What helped Tele King's remarkable performance was the know-how which Russian-born Louis Pokrass had developed in two previous careers. As a garment cutter in Manhattan's fiercely competitive dress industry, he had learned the importance of unit costs, and how they could be cut by mass production. As a big liquor wholesaler and distributor, he had also mastered the techniques of selling and distribution so well that he claimed to be grossing $20 million a year in 1946, when he sold out for $3,000,000. He felt well able to risk...
...whole television industry, getting the savings from ever-increasing mass production, was right with him. RCA last week priced its 1950 10-in. table model at $169.95, the cheapest price for any brand-name set of that size. Philco, Admiral, Westinghouse, Tele-tone and others had trimmed prices as much as $70 on small sets, up to $175 on big console combinations. In the high-pitched television battle for 1950's market, the consumer was bound...
...planned; five other companies were dickering to set up factories. Biggest of the newcomers is Textron Inc., which abruptly closed its Nashua, N.H. plant (TIME, Sept. 27) and is now finishing the first of five factories to manufacture rayon and other textiles in Puerto Rico. Other new plants include Tele-tone (radio tubes and equipment), Crane China, Fashion Rite Gloves...
Manhattan's Mohawk Business Machines Corp. last week unveiled a new wire recorder, the "Tele-Magnet," which will answer the telephone when no one is home. As Mohawk's President George F. Ryan explained it, when he leaves the house (or office), the gadget's owner puts his cradle-type telephone on the machine. When the phone rings, a mechanism lifts the receiver and turns on a phonograph record. The owner's own recorded voice announces that he is out, asks the caller to leave his message at the sound of a chime. When the owner...