Word: telecasters
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Dates: during 2000-2009
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...much. Purists sniff that it is dumbed-down cricket, but it is easily digested by neophytes. Last January, Stanford spent $3.5 million to test-market the sport in Fort Collins, Colo., using billboards and bus-stop ads to persuade the town's 130,000 residents to watch a telecast of a Twenty20 tournament in the Caribbean. On the basis of that experiment, Stanford believes an American viewer can "understand Twenty20 in as little as 20 minutes...
Each year the Tony awards, in an effort to reverse a seemingly inexorable ratings decline, drop a few more of the actual awards from the live telecast (on CBS Sunday evening at 9 p.m. EDT). The goal, of course, is to make room for the program's real raison d'etre: excerpts from the Broadway shows it is busily trying to sell to tourists planning summer trips to New York. But there are 26 little statuettes to be given out tonight, and I have a special stake in reminding you of that. I'm one of the 796 Tony voters...
...establishment of interleague play. The NPB has also managed to hold on to a core fan base (though some would argue that it is the core fans who have stuck by the NPB). In 2007, the Japan Series drew over twice the nationwide TV audience of the World Series telecast in Japan (despite Dice-K's presence in Game 3). Ratings for NPB games in the evening are generally higher than MLB games in the a.m. One of the few exceptions was the first time Ichiro Suzuki of the Seattle Mariners and Matsuzaka squared off in an MLB game last...
...passersby. The solitary Hayes stands apart from the routine rush, a single protestor where there were once many. Comically exaggerated, K8 Hardy’s and Wynne Greenwood’s “New Report Artist Unknown,” comes in the form of a news telecast. “Reporting” on the mysterious lack of art created by women, the work is an unrelenting push for an increased female presence in contemporary art as K8 Hardy goes into the city, searching for art by females, only to finally find it in a trash...
...Whether Once won the Oscar or not, the record label was prepared to get a significant sales bump from the telecast. Hansard and Irglova's stripped-down, honest performance stood in stark contrast to the glitzier production numbers of the other nominees. When Irglova had the unprecedented experience of getting a second shot at an Oscar acceptance speech after the orchestra played her offstage, she expressed something rare in Hollywood - sincere gratitude. "This is such a big deal," said Irglova, the only woman in the Kodak Theater who appeared to have gotten ready without the help of a staff...