Word: telethons
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...fund drive for the $3.4 million renovation and expansion of the Arthur M. Schlesinger Library collects $15,000 to $24,000 a week through a student-staffed telethon, said coordinator Raine Figuero...
...library has already raised $2 million during the past year. The telethon is part of an attempt to raise $900,000 more by June 30, 1987, said Tauborg. The Michigan-based Kresge Foundation has agreed to donate the last $500,000 if Radcliffe reaches its goal on time...
Radcliffe College conducts an annual telethon to collect gifts from alumnae. Most contributions go to a general fund for the college. This year's callers are also asking for separate contributions to the Schlesinger Library...
...audience accepted it as such." Today, after a generation of taken-for-granted irony, it is often hard to know what is smirky and what is serious. Smart yuppies and new wavers say they are fans of The Jetsons and The Joe Franklin Show and the Jerry Lewis telethon. And they mean it. Sort...
Every Labor Day the demigod of bad taste, Jerry Lewis, holds his famous telethon for muscular dystrophy. Every year this mawkish tribute to human misery makes money. But though Lewis is cheesy, he is still trying to reach some lowest common denominator of kindness. Without a reputation to enhance (except in France) and lacking the really big talents that would bring Nielsen points by their very presence. Lewis has to rely on a barrage of sympathy-grabbing images to make people even a little concerned. USA for Africa does the exact opposite, attempting to emotionally shield people from the problem...