Word: templeton
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Former Let's Go publishing director Mark N. Templeton '93, who helped to set up the project, said the idea began with a proposal from a Business School program...
...Last fall we were approached by a couple of computer supplement people at the Harvard Business School Program for Management and Development. They wanted to take the witty writings and reviews from the Unofficial Guide and make them available in an electronic format," Templeton said. "The program lasts for two months, the students are in their 40s...they need the sightseeing and restaurant information that's in the Unofficial Guide...
...test program for about 150 people was eventually developed, Templeton said. Meanwhile, using contacts made through the Business School program, Let's Go came up with a deal with Apple Computers to put the Guide...
...Templeton worked on the project with Apple over the spring and summer. "We decided to add QuickTime video, which is a way that Apple computers can store and distribute images," he said. "To our knowledge, this is the first electronic book produced by Harvard students...
Many of the videos relate to restaurants and sites mentioned in the book, Templeton said. "One example: we've got a video down by the Harbor on one of the trolley tours...Thebasic idea is that we hope they can see where theymay be going," he said...