Word: tenderer
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Dates: during 1970-1979
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Only in The Great Gatsby did Scott reconcile the idealism of American culture with its materialism. In these later stories, the fairytales die hard. "Jacob's Ladder," a Pygmalion story and one of the most tender in the book, tells of a rich, rather bored man who makes the sister of a murderess a film star. She offers him her affection but he rejects it until, separated by her success, he wants her; by then, of course, it is too late...
...Tender is the night...
...picked Fran Tarkenton when scrambling quarterbacks were an apostasy in the N.F.L., and who traded for Paul Warfield when he was supposedly Cleveland's only untradable player. He refers to his system as the "artichoke method." Says Thomas: "You build from the inside. At the core are the tender young rookies, the ones you get in the draft. You build under the veterans, and then you keep peeling them off, like the leaves of an artichoke, until you're down to the heart...
...speaks with a high-pitched, nasal twang. In the Northeast, where Perdue in white lab coat regularly appears in commercials, more than one viewer has noted his resemblance to the chickens he sells. Yet, thanks to some brilliant Madison Avenue copywriting ("It takes a tough man to make a tender chicken," "My chickens eat better than you do") and believably homespun performances by the unlikely actor, Perdue Inc. has become the fastest-growing U.S. chicken producer...
Cleaning Coops. If Perdue looks believable as a man devoted to raising tender chickens, it is no accident. His father Arthur, now 91, quit his job as a Railway Express agent and in 1920 set up a chicken house on Maryland's Eastern Shore. Frank, an only child, grew up with the birds: "I dug cesspools, made coops and cleaned them out." By the mid 1950s, the Perdues' well-bred chickens were winning top prices at auctions, but Frank realized that there was money to be made processing and marketing the birds as well. Eight years...