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...Starbucks.com skew female: Starbucks' website has 8.3% more female visitors than does the McDonald's site. While McDonalds.com visitors cluster in the 18-to-34 age range, Starbucks owns the 35-to-44-year-old group. There's also a clear income gap between the two: McDonald's visitors tend to live in households earning less than $60,000 per year; Starbucks customers lean toward households earning over...

Author: /time Magazine | Title: Brewing Battle: Starbucks vs. McDonald's | 1/10/2008 | See Source »

Sound quality LPs generally exhibit a warmer, more nuanced sound than CDs and digital downloads. MP3 files tend to produce tinnier notes, especially if compressed into a lower-resolution format that pares down the sonic information. "Most things sound better on vinyl, even with the crackles and pops and hisses," says MacRunnel, the young Missouri record collector...

Author: /time Magazine | Title: Vinyl Gets Its Groove Back | 1/10/2008 | See Source »

...It’s not that young Americans don’t take interest in current issues or hold opinions; on the contrary, according to the Roper Center for Public Opinion Research, youth tend to be both less satisfied with the status quo and more optimistic about the future than adults. When we do vote, we tend to value individual freedoms over institutional stability (think, for example, of the debate over music censorship). Yet when it comes to political participation, whether it’s at the polls or through protests, we are shockingly passive. Gone is the daring sense...

Author: By Justine R. Lescroart | Title: Finish Your Vote | 1/9/2008 | See Source »

...years later,” Wright-Swadel says.Kraisberg says that looking at a student’s socioeconomic background could be one way to explain how much company actions will affect his or her decision.“One important thing to note is that [upper-class] students tend to have these concerns while working class students don’t,” he says. “These students come from wealthy financial backgrounds and have many opportunities as a result.”Adds Wright-Swadel, “Students that I talk to?...

Author: By Prateek Kumar, CRIMSON STAFF WRITER | Title: Wall Street Woes Don’t Deter Seniors | 1/9/2008 | See Source »

...smarter too. We were wildly stupid in the days before the New Hampshire primary, citing Clinton meltdown after Clinton meltdown - the tears, the flash of anger in the debate - that never really happened. We really need to calm down, become more spin-resistant, even if our sleep-deprived sources tend to overreact to every slip and poll dip in the campaign. If we are lucky, this will be a long and complicated race - which is exactly what this country deserves right now - and we need to watch it with our very best, most patient eyes, just as the public seems...

Author: /time Magazine | Title: How Hillary Learned to Trust Herself | 1/9/2008 | See Source »

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