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What's driving the denomination effect? First off, some consumers see large bills as more sacrosanct than a bunch of chump change. "People tend to overvalue bigger bills," says Joydeep Srivastava, a marketing professor at the University of Maryland's Robert H. Smith School of Business and a co-author of the study. "There's a psychological cost associated with spending a $100 bill that's not there with spending smaller bills." We tend to isolate the cash in our minds. Each $20 is a separate, less valuable entity than that single $100 bill. So it's easier to part...
...Lawyers says the case of the phantom Phantom illustrates the risks of basing an investigation solely on DNA evidence. "DNA analysis is a perfect tool for identifying traces," he says. "What we need to avoid is the assumption that the producer of the traces is automatically the culprit. Judges tend to be so blinded by the shiny, seemingly perfect evidence of DNA traces that they sometimes ignore the whole picture. DNA evidence on a crime scene says nothing about how it got there. There is good reason for not permitting convictions on the basis of DNA circumstantial evidence alone...
Most foreign policy books are ... avoidable. They tend to be written in an abstruse language that occasionally approaches English. The most commercial of them promise a new theory of the world: it is flat (economically), America's influence is waning (or waxing), the nature of power is changing, growing softer, more multilateral (or unilateral). Gelb takes a defiant step in the opposite direction, away from gimmicks and grand theories, toward a re-examination of the most basic and eternal tool in the game of nations. He does not dispute that the world has changed: globalization exists, as do Osama...
...from this recovery," apparently tying his own long-range policy goals on education, energy and health care to the end of the current recession. He also took some jabs at his Republican critics, who have mostly been marginalized in recent weeks by a lack of substantive arguments. "The critics tend to criticize, but they don't offer an alternative budget," he said, sounding exasperated...
...such as D.A.R.E. - no matter how beloved - produced negligent results. And while the Bush administration's 2002 goal of reducing all illegal drug use by 25% led to unprecedented numbers of marijuana-related arrests, pot use only declined 6% (and the use of other drugs actually increased). Drug trends tend to wax and wane, and a dip in the use of one type of drug might lead to a rise in another, causing officials to play a never ending game of narcotic whack-a-mole...