Word: tenpins
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Decadence, however, has its points--flight from gesundheit is as easy as a trip down Soldier's Field Road to Sammy White's for tenpin or candlepin bowling. The best of all, if you want to travel and have a car, is Boston Bowl down the Southeast expressway--open 24 hours and, we're told, something out of a George V. Higgins' novel...
Though amused, Davis had other ideas for solving the crisis. "Some may treat change as an enemy," he says, "but I prefer to believe it to be an ally." Steadily moving Rank beyond motion pictures, he diversified it into everything from testing machines to tenpin bowling, chopped down the bank debt within four years. Such change has proved a powerful ally indeed for Rank and Davis. This week Rank reports record fiscal 1964 earnings of $13 million on sales of $250 million, up 50% over 1963 and 13 times those of pre-diversification days...
...showing off his French-born bride of three months, Marie-Claire, 33. His silk-sheathed wife knocked down eight at a blow. Then she looked on with pride as Prime Minister Macmillan's Commonwealth Secretary doffed his coat and on his very first roll bowled a tenpin strike...
...bowling has become a 24-hour-a-day sport in many parts of the country. (Texas Instruments' workers start bowling at Dallas Cotton Bowling Palace at 4 a.m. after the night shift ends.) New England, the heart of smaller-sized duck-and candlepins. is giving way to the tenpin boom. Between them A.M.F. and Brunswick claim this year they will add some 25,000 new automatic pin-setting machines in bowling alleys across the nation...
Nevertheless, both A.M.F. and Brunswick are going abroad, where automated tenpin bowling is almost unknown. Brunswick has built commercial installations in Lebanon and Italy and signed a contract to convert J. Arthur Rank-owned movie houses into bowling alleys in England. A.M.F. this month automated the second bowling alley in Stockholm, will soon build similar facilities in Denmark, Belgium and Australia. With the expensive promotions and plush environments, A.M.F. and Brunswick hope to build bowling overseas up to the scale...