Word: tens
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Dates: during 1920-1929
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...mourned many a grey-bearded householder, and indeed the scandal appeared grievous, for last week His Highness brought home as his wife, to rule with him in Liechtenstein, a mere commoner, Frau Elsa von Eroes of Vienna, with whom he has lived in clandestine, morganatic marriage for the last ten years...
...takes five seconds to light a cigaret, ten seconds for a cigar or pipe, on the average. A match burns one-half inch from its tip in ten seconds. If the stub were fireproof many a careless fire would be prevented...
...made annual purchases of $500 a year from Squibb he is allowed to buy ten shares (at $50 each) of the 6% cumulative Distributors Preferred stock of a new company, Squibb Plan, Inc. With each $50 he puts in, Squibb Plan buys a share of the parent company's common, now paying $1 a share in dividends†. In addition Squibb Plan receives a sum from the parent company equal to 10% of the amount of the retailer's purchase of Squibb products and an additional 10% on the increase of his purchases over the previous year...
...maxim used to be that a stock should sell, other things being equal, for about ten times earnings. The maxim now says "15 times earnings." This is known as Raskob's Rule, because one day in March 1928, John Jacob Raskob, then finance director of General Motors, walked up a gangplank on his way to Europe and remarked that 15-times was a proper modern ratio-that General Motors ought to have been selling at that time...
...quidnuncs laughingly pointed to automobile stocks as they studied belated earnings reports for the first six months of 1929. Though many another stock was up to 20, 25 and even 30 times earnings, only three prominent motor stocks were selling at "15 times" or more. Many were below the ten times ratio even in the bull market of 1929. The following table shows recent prices of a number of representative automobile stocks and the price they would command at "15 times" according to first-six-months reports...