Word: terramycin
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Dates: during 1950-1959
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...Terramycin...
This week McKeen showed just what he meant. As a result of a plant expansion that will double production, Pfizer sliced the price on terramycin, its biggest seller, from 15% to 40%. The cut was bound to shake down prices of terramycin's two great competitors, Lederle's aureomycin and Parke, Davis' chloromycetin...
...check the molds in 100,000 different samples of soil, gathered from all over the world. The job, says McKeen, was to find "the compounds that God has put in the earth for centuries." After uncovering 75 possible antibiotics, none of which did the trick, Pfizer chemists came across terramycin in dirt from Indiana, promptly dubbed it the "Spirit of '76." A "broad band" antibiotic, terramycin attacks 55 diseases...
Life in Spoonfuls. Since terramycin was put on the market in March 1950, Pfizer stock has risen from 62 to 120, was later split 3 for 1. Pfizer sales this year are already running at the rate of $100 million (v. $60 million last year) and earnings at the rate of $2.94 a share...
Finally, there were the technical improvements in antibiotics and transfusions. Penicillin, scarce and little understood in World War II, was available in Korea in carload lots, in suspensions which would stay in the system for many life-saving hours. Also on hand were aureomycin, Chloromycetin and Terramycin, often effective where penicillin fails. There was also whole blood, which the Army doctors used more & more in preference to plasma. The shipping and preservation were so efficient (it must be used within 21 days) that Dr. Meiling reported proudly : "Not one unit was lost during September by being outdated...