Word: tester
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Dates: during 1970-1979
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Houston sends potential customers little glass oil wells and packets of Texas chili mix. Says David Tester of the Milwaukee Convention and Visitors Bureau: "We are like civic whores. We'll do anything to bring a convention to our community...
...running a business that is firmly based on psychology and fashion. He gossips delightedly about a competing company's "nose" (perfume tester) who, he insists, has hardly any sense of smell at all, and he is wryly amused by the copycat nature of the industry. Any new shade or fragrance that looks salable will almost instantly spur development of three or four nearly identical competing products. Says Bergerac: "Maybe that is one definition of creativity." He denies that Revlon stoops to any industrial espionage, though he believes competitors do and suspects that such shenanigans are inefficient anyway. More than once...
...each of the above steps. This direct experience includes components gathered from the senses (and their mechanical or statistical extensions), from the intellect (the conceptual framework), and very often, in spite of frequent denial, from the emotions. Thus, the scientist's direct experience as observer, interpreter, hypothesizer and tester of the phenomenon under investigation, along with the accumulated direct experience of his scientific and personal past, are not only inseparable from his work, but absolute requirements...
...heading for college, 300,000 applicants to graduate schools, 74,000 considering business careers, and 120,000 hoping to be lawyers--all of whom will have to sharpen up their number 2 pencils and lay their futures in the hands of the country's biggest and most successful standardized tester--there are millions more...
...that she exempted him from her standard practice of having a prospective new adjutant general first inspected by her Scottish physician, John Rogerson, for any signs of social diseases, and then "tried out" by her friend, Countess Praskovia Bruce, who is known in St. Petersburg as leprouveuse (literally, "the tester...