Word: texaco
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Dates: during 1940-1949
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...flying red horse (Mobilgas), fireman's hat (Texaco), sea shell (Shell Petroleum) and other symbols of pre-war preferences in gasolines may still swing in the wind, but the pumps under the signs are soon likely to squirt only one kind and color. Last week WPB empowered the Petroleum Coordinator to pool gasoline distribution, which will probably mean mixed brands and minimum standards, with only the "regular" grade available. Even this will not be so regular as before: octane ratings were cut to around 74 last February; henceforth, according to one industry guess, they will run about...
...Both Texaco and Bendix get their return in public good will. So do the stars who donate their services. Says Producer Charles Vanda, who coordinates the show for CBS in Hollywood...
...cities. First to get the crackdown was the Fred Allen show. Twice, claimed ASCAP, the program had allegedly tootled the strains of the late ASCAPper George Gershwin's Winter-green For President. Legal talent prepared to sue CBS and its stations which carried the program, Texaco, the ad agency...
Last week another Mormon went to the Senate. Nevada's Governor E. P. Carville (a Catholic) appointed to the seat of the late Key Pittman a 34-year-old L. D. S. bishop, Berkeley Lloyd Bunker, a Texaco filling-station operator of Las Vegas...
...chairman could go to White Sulphur, or somewhere, for his health until the unlucky incident blew over? Completely out of sympathy with such fantasies was Texas Corp.'s No. 2 head-reticent, Yale-bred, Anglophile President William Starling Sullivant Rodgers, chief executive of the company and responsible for Texaco's U. S. sales...