Word: texted
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...original memory laid down in November 1963. I'm recalling the last time I thought about it. Each time we retrieve and re-store a memory, it can be subtly altered by all sorts of factors. What goes back into our brains is like the new version of a text document, overwriting...
...wasn't just the money. Cell phones interested Jobs because even though they do all kinds of stuff--calling, text messaging, Web browsing, contact management, music playback, photos and video--they do it very badly, by forcing you to press lots of tiny buttons and navigate diverse heterogeneous interfaces and squint at a tiny screen. "Everybody hates their phone," Jobs says, "and that's not a good thing. And there's an opportunity there." To Jobs' perfectionist eyes, phones are broken. Jobs likes things that are broken. It means he can make something that isn't and sell...
...voice mail. Until now you've had to grope through your v-mail by ear, blindly, like an eyeless cave creature. On the iPhone you see all your messages laid out visually, onscreen, labeled by caller. If you want to hear one, you touch it. Done. Now try a text message: instead of jumbling them all together in your In box, iPhone arranges your texts by recipient, as threaded conversations made of little jewel-like bubbles. And instead of "typing" on a three-by-four number keypad, you get a display of a full, usable QWERTY keyboard. You will never...
...right to call the iPhone revolutionary. It won't create a new market or change the entertainment industry the way the iPod did. When you get right down to it, the device doesn't even have that many new features--it's not like Jobs invented voice mail, or text messaging, or conference calling or mobile Web browsing. He just noticed that they were broken, and he fixed them...
...hope my inference is clear. The A’s go to people who wake us up, who talk to us, who are sparkling and different and bright. (The B’s go to Radcliffe girls who memorize the text and quote it verbatim, in perfectly hooped letters with circles over the i’s.) Not, I remind you, necessarily to people who have locked themselves in Lamont for a week and seminared and outlined and underlined and typed their notes and argued out all of Leibniz’s fallacies with their mothers. They often...