Word: tfa
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...can’t be just anyone. “There are a lot of people who could survive two years in a public school,” Jobson says. “But TFA isn’t interested in people who can survive. They’re interested in people who can move kids’ reading levels. Only the top people can do that...
...snare the students, the corps gleaned its basic on-campus strategy from other major campus recruiters, with giveaways and glad-handing sessions. “TFA tries to look at project models. Like, how does Goldman Sachs get a lot of people to apply?” Jobson says. “They have fancy ads in The Crimson and they have nice dinners or whatever to get the word...
...Office of Career Services Career Forum last week, TFA printed glossy pamphlets and situated itself among the banks. Its smiling and encouraging staff handed out pens and candy, offering to answer questions. The company maintains ground troops for this purpose; although TFA has no corps members in Massachusetts, it keeps an office in Cambridge to aid recruiting...
...lynch-pin of the corps’ on-campus recruitment is the “campus campaign manager,” a student the company hires to spread the TFA gospel. At Harvard, managers like Jobson seek out leaders from the Phillips Brooks House Association and publications like Let’s Go. They poster, e-mail, call, set up information sessions, and form groups on Facebook...
Thomas M. McSorley Jr. ’06, who teaches special education at an elementary school in Washington D.C., describes the demonstrable effort TFA showed in recruiting him: “People in the Science Center offered to meet with me. And the night before the actual interview, one of the recruitment directors came around and gave me a mug with candy in it—a branded thing...