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What gets neuroscientists excited is that most of these digestive hormones seem to affect the same group of neurons in the hypothalamus, a subsection of the brain that acts as a kind of master regulator of some of our more basic instincts--hunger, thirst, sleep, sex. That means if PYY fails to be a good candidate for a new antiobesity drug, researchers may find another target in the brain that works better. Alternatively, studying PYY may help with the opposite problem--loss of appetite--which so often affects cancer patients and people with AIDS...

Author: /time Magazine | Title: The Secret of Feeling Full | 8/19/2002 | See Source »

...water be bad for your waistline? America's increasing thirst for fortified waters, which have added vitamins, minerals, herbal supplements and, yes, lots of sugar, has made products like Glaceau's vitamin waters huge sellers. Now, big guns like Pepsi and Snapple, trying to raise their share of the $6.9 billion bottled-water market, have launched their own concoctions. But drinking more water may not always be good for you. "The sugar levels in these drinks can actually inhibit the body's water- and vitamin-absorption and cause stomach cramping," warns Shan James, physiologist at Duke Health and Fitness Center...

Author: /time Magazine | Title: Water, Water Everywhere...and Calories Too | 8/19/2002 | See Source »

...tour was not just a Seinfeld reality tour but an opportunity to meet a Real New Yorker. And while Kenny Kramer hasn’t done all the wacky things that his TV counterpart has, he has achieved status in the city as a celebrity because of his insatiable thirst for experiencing life by transcending the ordinary. One could even call him a superhero—a champion of the affable and unpredictable New York spirit...

Author: By Ganesh N. Sitaraman, | Title: The Real New Yorker | 8/16/2002 | See Source »

...from the company mess hall, dubbed the "hash house" for its dubious cuisine, and soon became known as the Hash House Harriers. They drafted a charter that to this day is still closely followed: to promote fitness among members, to get rid of weekend hangovers, to acquire a good thirst and to satisfy it in beer, and to persuade the older members that they are not as old as they feel. "It's like the McDonald's of social clubs," says Howard Franks, a veteran Hong Kong hasher. "You know exactly what you are going to get: running and beer...

Author: /time Magazine | Title: When the Beer Doesn't Run Out | 8/5/2002 | See Source »

...back 50 cups a day. The English East India Company, which held the monopoly on all Eastern imports, saw its tea sales grow from 97,000 kg in 1713 to 14.5 million in 1813, making tea its cash cow. The government, too, came to rely on Britain's new thirst. At one point, a third of the members of Parliament owned shares in the East India Company, and taxes on its tea produced up to 10% of the Treasury's revenues. Clearly, it would be worth doing almost anything to keep such a business growing...

Author: /time Magazine | Title: Tempest in a Tea Cup | 6/10/2002 | See Source »

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