Word: three-year-old
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...campaign demonstrates anew Mary Lawrence's knack for attracting the attention that has made Wells, Rich, Greene one of the nation's fastest growing agencies. Just two weeks ago, it won the Royal Crown Cola account, which raised the three-year-old agency's annual billings to $100 million and put it among the top 30 ad agencies. Like Braniff Airways, a former WRG client, and American Motors, a current one, Royal Crown trails the leaders in its hotly competitive field and counts heavily on snappy advertising for recognition...
...does in fact drizzle and cold fogs enshroud the Seine. But to Madame Mai Ky, 26, the beautiful wife of South Viet Nam's Vice President Nguyen Cao Ky, the first trip to the "City of Lights" was a source of infinite wonder. With her husband and three-year-old daughter Duyen, Mai ("Snow Flower" in Vietnamese) explored the palace grounds at Versailles. When Ky was busy, Viet Nam's Second Lady delightedly wove her way through the salons of Courrèges and Lanvin. The Vice President was spared a whopping bill only by his wife...
Optimistic pessimists who believe that regional theater is the nation's dramatic hope can find some strong supporting evidence in Atlanta. There, a three-year-old shoestring repertory group that calls itself Theater Atlanta has been delighting sell-out audiences with a sharp, snappy satire that is as regional as the round little restaurant owner who is its subject: Governor Lester Maddox. Broadway, fortunately, is not so dead as to ignore a show that is pulling customers to West Peachtree Street from 30 miles around. Last week Edward Padula, producer of Bye Bye Birdie and A Joyful Noise, announced...
Massive Effort. A ragged society seemed more likely not so long ago. As recently as 1965, political squabbles got Singapore booted out of the then three-year-old Malaysian Federation, and factories built to serve the federation's 10 million population fell on hard times. Then, rising unemployment among Singapore's 585,000-member labor force raised fears of a Communist takeover...
...quake. The stench of death hung everywhere as Iranian soldiers, Boy Scouts and teen-age volunteers, their faces covered with protective handkerchiefs, dug frantically into the rubble. More than 40 hours after the earthquake, one grandmother was found safe beneath a fallen archway, reading the Koran to her three-year-old grandson. Few of the searches were so well rewarded...