Word: throwaway
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Wheaton's refrain, "I want to score more goals than the other team," is becoming a legitimate desire instead of a throwaway punch line...
Peddling perfume at gas stations? The idea seems as silly as selling caviar at Burger King. Yet for four foolish years, France's Societe Bic, maker of disposable pens, razors and cigarette lighters, sought to extend its throwaway empire to the epitome of upscale sophistication: French perfume and cologne. The company introduced low-budget plastic atomizers for men and women at newsstands, hair salons and gas stations across Europe and the U.S. Multimillion-dollar ad campaigns touted Bic fragrances as "the naked perfume" and "Paris in your pocket...
...Michigan-born Madonna has three world tours, 20-plus music videos, seven feature films and eight albums under her Boy Toy belt. She has single-handedly created a boom in music-video sales. That the image refracted in the media-crazed mirror never settles is hypnotizing. Her throwaway line "Experience has made me rich/ And now they're after me," from her tune Material Girl, seems more a wily prophecy than mere egoistic cant. Her latest public catharsis -- a quantum artistic growth spurt, if you will -- is Truth or Dare. It is a panoramic, emetic, beauty-marks-and-all, feature...
...minutes, without toupee or TelePrompTer, Schwarzkopf displayed all the seductiveness of the performer's art. He prowled like a stand-up comic, permitted himself the occasional thin smile, inflected his stats with Bob Hope-style throwaway lines ("But I gotta tell ya . . . "). When asked to appraise Saddam's soldiering skills, he snorted a "Ha!," then launched into a catalog of caustic irony. He tamped his rage into questions intimidating ("Have you ever been in a minefield?") and rhetorical ("Do I fear a cease-fire?"). But the most moving moment came when he caught himself describing the low allied casualty rate...
...true that war or an economic downturn might divert resources that could otherwise be used for such projects as restoring wetlands and rivers. But Denis Hayes, the leading organizer of Earth Day, argues that hard times might have the positive benefit of causing people and businesses to change their throwaway mentalities and adopt a more conserving approach...