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...done is complicated and mostly secret, but one illuminating example came after the death of actor Heath Ledger. HuffPo fashioned its story so that anyone Googling a variation on the words "Keith Ledger" would see the HuffPo story at the top of the search results, thus snagging people who didn't know the actor's unusual name. The higher up a story appears in Google search results, the more page views - and ad money - it brings...

Author: /time Magazine | Title: Arianna Huffington: The Web's New Oracle | 3/19/2009 | See Source »

...speculation in the gold market is nothing like speculation in other markets. Unlike oil, gold is not consumed, and even when it is used in products like jewelry, it is recoverable and thus maintains its value as the gold that went into it. In other words, the total supply of gold is increasing with gold mining...

Author: /time Magazine | Title: Is Gold Really the Safest Investment? | 3/18/2009 | See Source »

...maintain value. After all, the price of gold in dollars has not shown a steady return. As the government continues to enact costly but what many believe to be inadequate solutions to the financial crisis, investors fear the worst for the future of the economy and the the dollar. Thus, the price of gold has become a measure of confidence in the government to handle the crisis...

Author: /time Magazine | Title: Is Gold Really the Safest Investment? | 3/18/2009 | See Source »

...judgment regarding your freshman year conduct. If you acted like a cool sophomore or at least a moderately popular junior, they reward you with Adams. On the other hand, if you used a baby picture for your facebook.com profile to look cute to girls, they give you Cabot. Thus, dining hall restrictions reinforce the Will of the Gods. However, there are fair critiques of some houses’ restrictions. Hey, Eliot, you aren’t fooling anyone. We don’t want what you’re selling. Quincy, your panini grill is hot on all sides...

Author: By Vincent M Chiappini, CONTRIBUTING WRITER | Title: Love It: Interhouse Dining Restrictions | 3/18/2009 | See Source »

...male-dominated IOP. By contrast, Lam, whose organization is one of the most progressive on campus, said she has experienced relatively little discrimination as an ambitious woman. Despite this variation, all three have spoken to the importance of getting more women involved in politics and leadership on campus. But thus far, their experiences as leaders seem to be more representative of present attitudes toward woman leaders than emblematic of a shift in perspective brought about by their election.ANDREA R. FLORESFlores is the first female UC president in six years—putting her at the helm of the organization that...

Author: By Eric P. Newcomer and Evan T. R. Rosenman, CRIMSON STAFF WRITERS | Title: Women in Charge: Lam, Cox, Flores | 3/18/2009 | See Source »

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