Word: tickets
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Dates: during 2000-2009
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Value may be the sweet spot for WPS. Women's soccer is a cheap ticket - the average price is in $15-to-$19 range, and some deals let fans grab a seat for as little as $10. "We're an attractive and affordable alternative," says Antonucci. "Whereas in a good economy, we might have been perceived as, well, a lower priority among sports fans. We might actually have some sports fans sample us who wouldn't have otherwise...
Multiple Miles. Delta Air Lines is offering SkyMiles members, and members of its merger partner, Northwest's WorldPerks, up to triple miles toward elite Silver Medallion status on select fares. Purchase an economy class ticket and earn double miles toward free upgrades, priority boarding, preferred seating and more; throw down for a first, business or premium economy fare and earn triple miles. To participate, enroll at Delta or Northwest. Earn multiple miles through June 15, but not on deeply discounted tickets...
...liquid-crystal technology called IMAX Solido. Since then, IMAX had become a reliable adjunct to the movie-theater business, both in its own documentaries and in special versions of movies like The Polar Express and The Dark Knight; but it accounts for only a small part of movie ticket sales...
...business model behind the new 3-D push is simple enough: the movies cost only a little more to make than flat films, while the ticket price is about 25% higher in 3-D theaters. (I sprang $15 to see My Bloody Valentine in Manhattan.) As a rabid movie watcher, I'm not immune to the pleasures 3-D can bring to certain genres. It's an advance in visual appeal similar to, but not greater than, Blu-ray. Which is to say, a difference in degree, not in kind. And with Blu-ray, you don't need the damn...
...nice surprise in their aid awards: fewer loans, more grants. "Just like an airplane," explains Barmak Nassirian, associate executive director of the American Association of Collegiate Registrars and Admissions Officers (AACRAO). "No two people going from point A to point B paid the same price for the ticket...