Word: tides
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Dates: during 1960-1969
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...game. Adeptness in the Dartmouth backfield proved fatal to the Crimson's hopes for victory, the Indian's first score coming in the opening five minutes of the game. From then on Dartmouth had the game in its pocket. The Crimson forwards tried in vain to stem the Green tide. Buzz Miller, Mike Auer, and Bart Francis were particularly effective in the back but could not stop the speedy Indians...
...Senate seats up for contest this fall, 21 are held by Democrats and 18 by Republicans. And, barring an unexpected tide, the 64-to-36 Democratic majority of the 87th Congress is likely to stay much the same in the 88th. Such is the unpredictability of voters that elections often bring startling surprises, with some incumbents who had seemed safe losing after all, and some who had seemed to be in danger actually winning by huge margins. But as of last week, without benefit of hindsight, the line-up looked like this...
...decades, Pennsylvania's Republican Party held power, and manipulated the state bureaucracy to its own vast advantage. But the tide turned. Just ten years ago. Republicans held a registration advantage of 1,000,000; now Democrats are ahead by more than 200.000. Democrat George Leader served as Governor from 1955 to 1959; he was succeeded by Pittsburgh's Democratic Mayor David Lawrence. Until two years ago. Pennsylvania since the Civil War had voted for only one Democrat for President-that, of course, was F.D.R. But in 1960, under Lawrence, the state went for Kennedy over Nixon...
...nearly a decade, the men who run the nation's railroads have been battling doggedly to eliminate the union-imposed "featherbedding" that the railroads claim costs them an unnecessary $500 million a year. Most of the time, it has seemed a losing fight. Last week in Washington the tide unexpectedly turned when a presidential arbitration commission decided that the Order of Railroad Telegraphers was unjustified in demanding the right to veto job cutbacks on the Chicago & North Western Railway...
...lining up such accounts as Western Union and Mutual of New York. Lusk, a Connecticut machinist's son who worked his way through Yale ('23), rose to the top of B. & B. on the crest of a vastly successful 1946 advertising campaign for Procter & Gamble's Tide-for which he coined the slogan "Tide's In, Dirt's Out." (Early this year, with competing detergents cutting deeply into Tide's share of the market, P. & G. switched the $9,000,000 account away from B. & B. to Manhattan's Compton Advertising.) Tall, handsome...