Word: timberlands
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...sitting driver’s side would be the first impression I made at Harvard. Never one to fold at the demands of fashion, I carefully chose an outfit both comfortable and indicative of my sense of style: an orange-stripped polo, army-green cargo pants, and light-caramel Timberland boots. Looking back at my high school wardrobe, I am stunned at the many phases I’ve gone through. Like Ben Affleck when he was briefly engaged to Jennifer Lopez, and only wore the most luxurious V-neck cashmere sweaters, only to toss them for a pair...
Harvard Management Company (HMC), which manages the University’s $35 billion endowment, made an offer late last week to take over a lumber company holding over 200,000 acres of forest in California—enough timberland to cover Cambridge 48 times over...
...very convincing, but almost all of the goods sold in these markets are knockoffs that bear no relation to the original. Your "Rolex" might keep ticking for a year or two, but then again it might stop after a few days. And those "Timberland" boots? Well, I needed a pair to get through Beijing's fearsome winter so I went down to the Silk Market, one of the emporiums of fakery. For $15, I picked up a pair of solid-looking work boots bearing a famous label. A few months later, I am still wearing the boots. Much...
Here are some of the must-grab items on the discerning Branscombe beachcombers' shopping list. BMW R1200RT motorbike: $18,000 BMW automobile gearbox: $5,900 Timberland boots: $240 Empty oak wine barrel: $200 Nike running shoes: $120 L'Oréal moisturizer for men: $20 Flip-flops...
...promises, that's not enough to distinguish your business. There will always be someone else who can do it or make it as well as you. It's how you make your customers feel while using your products that distinguishes you." He points to companies like the Container Store, Timberland and Jet Blue, thriving enterprises that he claims share his philosophical approach to business. "Yes, they have an excellent product; yes, they know how to deliver, but that's not what bonds customers to them. It's the experience. Service is a monologue: we decide on standards for service. Hospitality...