Word: tiring
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Dates: during 1940-1949
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Automobile tire sales were ballooning. A severe winter slump had persuaded tiremakers that they were up against a postwar decline,* and they had gone after customers with talk of new styles and promises of greater comfort. Firestone brought out a low-pressure "super balloon tire", U.S. Rubber an "Innacush" (industrial solid tire), and Goodrich a tubeless tire. But buyers hardly noticed the new offerings; they just needed tires all of a sudden, and standard models were plenty good enough...
Following' the lead of U.S. Rubber, eight other tire producers upped prices 4½% to 7½%. Kaiser-Frazer Corp. became the seventh automaker in six weeks to announce new price increases, ranging from...
...rubber industry, which a year ago cut tire prices 10% but later raised them, was getting ready to raise them again. Up went roller bearings, cable products, plastics, furs. Two-for-15? cigars (Bayuk) were boosted to 9? apiece. The Aluminum Co. of America last week granted a 10% wage increase, promptly raised the basic price of aluminum 1? a Ib. (to 15?), the first price increase in eleven years...
...rash of strikes. Following the lead of General Motors (TIME, June 7), industry was busily granting a third round of wage increases. General Electric, which had cut prices and tried to hold the line, gave up-and handed out a 9 to 15? an hour raise. Firestone Tire & Rubber settled for 11?, United Aircraft for 10 to 20?. The Aluminum Co. of America offered 9 to 13?. Chrysler had followed G.M.'s lead, and now Kaiser-Frazer came across with 14.4?; Briggs Manufacturing, Nash and Packard with 13?. All told, some 250,000 hourly workers got pay boosts last...
Leak Stopper. Lee Rubber & Tire Corp., noting the slow leak in the market for tires, cut the price of its biggest-selling line of tires by about 15%. Lee thus hoped to meet the competition of U.S. Rubber, Goodyear, B. F. Goodrich and Firestone. In the last month they had announced new lines of second-grade quality tires at lower prices...