Word: tiring
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Thirty years ago, Rubber Baron Harvey Firestone made an agonizing reappraisal of his business, reached a decision: for the first time since he founded the Firestone Tire & Rubber Co. in 1900, he would have to make a low-cost tire. The best way to sell it and still uphold the firm's reputation for quality was with an institutional-type show of good music-which his wife Idabelle adored. So on Monday night, Dec. 3, 1928, The Voice of Firestone crackled out over 41 stations of the NBC network, between Physical Culture Prince and The A. & P. Gypsies. Unlike...
...dose of realism was hard for the N.A.M. to take. Although a panel of four Congressmen had earlier warned that a tax cut was unlikely, most of the preceding speeches had been full of the sort of wishful thinking that the N.A.M.'s members apparently never tire of. Speakers argued for tax reductions and less Government spending, against interstate commerce regulations and the Tennessee Valley Authority...
...paint for the ear as well as for the eye; when suddenly the sound track fills with singing birds and a music of axles, bright September blows into the theater, tingling in the thoughts like merry harvest weather. Director Dreyer loves the human face ("A land one can never tire of exploring"), and he has chosen his faces with a sure insight. Best of all, perhaps, are the faces of the pregnant woman (Birgitte Federspiel) and her husband (Emil Haas Christensen), which make a simple, touching revelation: that they are deeply and quietly and naturally in love...
...stage lot in Hollywood plus its eleven-stage studios in Culver City and its valuable stock footage library. The deal-perhaps the most dramatic example yet of TV's upstaging the movies in their own backyard -is being "finalized" with the General Tire & Rubber Co., which bought the RKO properties two years ago from Howard Hughes for $25 million. Desilu plans to devote the studios to more of the kind of TV production that has put RKO out of the movie business...
...agency promptly sent 13 of its 22 salesmen in for the same treatment. Result, according to the agency: eight of the 13 are doing 100% better, two are much better, one a little better, only two showed no improvement. Says one man, who grumpily treated every customer as a "tire kicker," someone who is just killing time: "Now I treat every customer as a potential buyer, and I've been right up in the top five." Says another, who boosted his earnings $300 a month: "I'm not sure exactly what he did. He told me customers...