Word: tivos
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...much would you pay never to see another talking frog or battery-powered bunny again? To program your own all-Luke Perry channel? To add impromptu bathroom breaks to live broadcasts? Replay Networks and TiVo, creators of new digital-TV recording devices, are popping the question, working to persuade you to add yet another cube to the towering ziggurat of entertainment--cable box, VCR, DVD and video-game player--on your TV table. They say their new gadgets could just change TV itself in the process, a possibility that has the networks more than a little nervous. Lawyers have been...
...there's a big difference: using a phone line, the players download program schedules that pop up on the screen, where you click on a show rather than punching in times and channels and hoping you have got it right. This feature is free with Replay, while TiVo charges $9.95 a month, $99 a year or $199 lifetime. The ReplayTV box, currently sold only online, starts at $699; TiVo, recently arrived in retail stores...
Then there's the ebbing power of ads themselves. Why should marketers shell out for tomorrow's Must-See Thursday lineup when digital VCRs like Tivo and Replay will let viewers order up any show, anytime--and effortlessly skip ads once they do? The future belongs to the customizable, one-to-one marketing software that e-commerce types are now inventing...
...ever worry that you're not watching enough TV? Two new appliances, from Replay Networks ($699) and TiVo ($499), will help when they debut in the spring. The devices are slightly bigger than a VCR; each houses a huge hard drive that will store eight hours or so of programming. They attach to phone lines through which TV guides are constantly transmitted. Programming is as simple as calling up the week's listings, pointing and clicking...
Many tech companies would have you believe that heaven is a TV set-top box that lets you surf the Web and send e-mail from the couch. The TiVo box knows better. The new service, available in the next year from some cable operators, lets you pause, rewind or watch regular TV in slow motion--handy during a ball game or when the phone interrupts ER. TiVo will also store up to 20 hours of programming based on your viewing habits. One thing it won't do is skip commercials...