Word: tivotogo
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...launched in the next year, but Hastings has been brainstorming the idea with Michael Ramsay, a Netflix board member and the CEO of TiVo, whose time-shifting digital video recorder has spooked Hollywood. Recently Ramsay, who has been struggling to expand the TiVo business, won FCC approval for TiVoToGo, a service that would allow people to share TV shows, movies and other TiVo recordings with as many as nine other TiVo boxes and computers via the Internet. (Not surprisingly, the MPAA bitterly opposed TiVoToGo.) "Downloading any movie ever made--that's possible on a TiVo box today," says Ramsay...
...MPAA sued the company 321 Studios into bankruptcy last year for producing a piece of DVD-copying software called DVD X Copy. So what happened? DVD Shrink, a free product that does the same job, started popping up on the Internet. Exhibit B: Even before the launch of TiVoToGo, the online cognoscenti have latched on to BitTorrent software for swapping TV shows. Privately, some movie bosses admit the industry is on the wrong track. "Studios can only bitch so much before they provide a viable, competitive alternative," says one Walt Disney executive...
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