Word: tli
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Dates: during 1947-1947
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...fortnight later Snedaker was deep in the kind of trouble that he-and TLI-have grown used to. This time it was that ancient ravager, cholera. Egypt's efficient efforts to control the epidemic produced a web of anti-cholera regulations which extended to nearby countries. Snedaker felt their effect when the plane carrying the films from which TIME is printed was ordered to avoid Egypt. Substitute films, rushed from the U.S. via London, arrived just two days before issue date...
...maintain its distribution of TIME overseas, TLI has to deal with 85 different political entities, each with its own currency and currency problems. So far, TLI has had to establish 24 basic subscription prices in local currencies and 60 different newsstand rates. In several countries yearly subscription prices must equal or exceed the total of 52 newsstand copies. In Norway, all subscriptions must be entered through agents; in Finland, through the post office. In New Zealand, no new subscriptions at all may be solicited. In China, because of currency fluctuations, newsstand prices are subject to change weekly...
...from France than it exported, ran out of francs and TIME could no longer clear its Italian lira remittances. At that juncture the Government, expressing its desire to continue having TIME & LIFE in Italy, agreed to permit imports of TIME with payments in lira to be used for maintaining TLI's editorial bureau in Rome. As a result, our present print order of TIME for Italy is determined by the amount of our expense of doing business there...
...where Baker spent three months and traveled 15,000 miles by air, dockside strikes and irregular mail delivery from TIME's branch printing plant in Cairo had accumulated quantities of unsold newsstand copies of TIME. They were stacked in a warehouse in the Moslem section of Calcutta and TLI's distributor, a Hindu like most Indian businessmen, did not dare try to recover them. Baker located a bearer who was a Christian and helped load the back copies of TIME into a truck himself. Later, the bearer, "a likeable, inoffensive little chap," was kidnapped by a band...
Incidents like this, combined with the economic uncertainty that India's impending partition has produced, made it almost impossible to do business there. Nevertheless, Baker eventually managed to straighten out TLI's Indian affairs. In the future, readers in Indonesia and India, like TIME's growing audience of readers elsewhere overseas, will be receiving their copies of TIME within a few days of our distribution date...