Word: toaster
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...architects and furniture and car designers who swap industries these days just to give products that extra mark of distinction. Thus Hirshberg, who began his career as a Pontiac designer, is doing a newspaper. An everyman-discount store like Target, for instance, hires architect Michael Graves to design a toaster. And an everyman-car company like Ford hires a product designer like Australian Marc Newson to do a sprightly concept...
Graves, nevertheless, wasn't too stuck up to ink a deal with Target, for whom he has designed everything from funky spatulas ($3.99) to patio-furniture sets ($499). Not surprisingly, his Target toaster was a silver-place winner at this year's Industrial Design Excellence Awards...
Luckily, the consumer in need of a home robot has a more affordable (and potentially more useful) choice: Cye, a "personal robot" created by Probotics Inc., based in Pittsburgh, Pa. About the size of a toaster oven, Cye made its debut on the Web www.personalrobots.com) where it goes for $695. An optional vacuum cleaner and wagon add size and dollars...
...toast Cinnamon Sugar bagels at Bruegger's because they claim the toaster will burst into flames...
Admit it: seated in front of a PC with the name scratched off, you couldn't tell the difference between an IBM and a Dell, Compaq or Gateway. And would you care? Probably not. Buying a PC today is no more complex than getting, say, a toaster. Or, if you're looking at something really sophisticated, a microwave oven...