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...problem of invasive species--nonnative flora and fauna that can quickly overrun an ecosystem--was virtually nonexistent. With the dawn of global trade, transporting critters to new continents was encouraged. Beginning in the 16th century, farmers in North America introduced wheat, rice, soybeans and cattle, among other imports, which today make up huge portions of U.S. food production...
...only to return home as a man and discover that it was where he was always meant to be. And so it was for Joe Hill. After years of getting nowhere peddling middlebrow literary fiction ("stories about divorce and children trying to figure out their parents," he calls them today), Hill began to write tales of murderers, evil spirits and giant bugs--the kinds of subject matter better associated with his father Stephen King. And like the heroes of such stories, Hill (who writes under his first and middle names) eventually discovered that sometimes you can't escape the past...
Like the tetragrammatic name of God, the moniker Jwoww has encoded in it everything you need to understand the world we live in today. The idea that an unknown 23-year-old from Long Island would come equipped with a tabloid-ready exclamatory nickname, like J. Lo or P. Diddy, might, in a more self-effacing era, have seemed presumptuous. Now it's just commonsense branding. If you might be on a reality show, you may as well have a name that pops and precedes you like a well-positioned set of silicone implants. (Oh, also: you should...
...workplace, for more than a decade, job-insecure Americans have been told to cultivate "the brand called you." Decide what your strengths are. Focus on your core competencies. Be aware of the bullet points of your identity. The message of both business and leisure today is, Distinguish between the actual and the for-public-consumption self. (See the top 10 TV series...
...getting on national TV down to a science. "I'm the crazy accordion lady/ This is my song," yowls a blue-haired young woman cradling a squeeze-box. The advanced descendants of the costumed screwballs who tried to get Monty Hall's attention on Let's Make a Deal, today's reality performance artists put on virtual costumes - the Bitch, the Horndog, the Drama Queen - to get noticed. In reality TV, privacy and even likability are commodities that can be traded for something more valuable...